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Salesforce Certified Marketing Cloud Consultant CRT-550 certification exam is a highly sought-after credential for professionals in the marketing field. CRT-550 exam is designed to assess the candidate's knowledge and skills in the areas of marketing automation, data management, email marketing, and campaign management using the Salesforce Marketing Cloud platform. Preparing for your Salesforce Certified Marketing Cloud Consultant Exam certification is ideal for individuals who want to advance their careers in the digital marketing industry and demonstrate their proficiency in using the Marketing Cloud platform to drive business success.

Salesforce CRT-550 Exam is a challenging test that requires extensive preparation and a deep understanding of marketing concepts and strategies. CRT-550 exam covers a wide range of topics, including data modeling and management, email marketing, Journey Builder, automation, and analytics. Candidates will need to demonstrate their knowledge and expertise in these areas in order to pass the exam and earn their certification.

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Salesforce Preparing for your Salesforce Certified Marketing Cloud Consultant Exam Sample Questions (Q10-Q15):

NEW QUESTION # 10
What are data extension data retention policies?

A. Settings to prevent users from deleting a Data Extension created by another user.
B. Settings to define when a data extension or the data within the data extension is deleted.
C. Settings to control when a data extension creates a back-up of the data it contains.
D. Settings to "soft" delete all data in a Data Extension so there is no data loss.

Answer: B

NEW QUESTION # 11
Northern Trail Outfitters receives data from their point-of-sale system every night. The file is placed on their Enhanced FTP, but there is not a consistent time or naming convention for the file.
In which two ways should they set up their automation to import the data from the file on a nightly bais?
(Choose 2 answers)

A. %%BASEFILENAME_FROM_FILEDROP%%
B. Scheduled Starting Source
C. %%BASEFILENAME_FROM_TRIGGER%%
D. File DropStarting Source

Answer: A,B

Explanation:
Explanation
This allows you to specify the exact name of the file when running the automation. The File Drop Starting Source is an automation activity that allows you to specify the source of the File Drop as either a Scheduled or Manualevent. This allows you to control when the data is imported from the Enhanced FTP file.
To set up their automation to import the data from the file on a nightly basis, Northern Trail Outfitters should use two ways to start their automation:
File DropStarting Source. This is a trigger that starts an automation when a file is dropped in an Enhanced FTP folder or an external SFTP location.
Scheduled Starting Source. This is a trigger that starts an automation at a specified date and time or at recurringintervals.
%%BASEFILENAME_FROM_TRIGGER%% and %%BASEFILENAME_FROM_FILEDROP%% are not starting sources, but variables that can be used in file transfer or import activities to reference file names.
References: https://help.salesforce.com/s/articleView?id=sf.mc_as_automation_studio_triggers.htm&type=5

NEW QUESTION # 12
Northern Trail Outfitters (NTO) is using Einstein Content Selection to populate its emails with personalized product images at send time. Tnese emails typically see high engagement, but because of the frequency of these emails, a customer could see the same image asset several times within a 2-week span.
How should NTO marketers ensure there's a limit to the number of timet a particular image asset can be chosen for a customer?

A. Utilize Einstein Engagement Frequency to send the emails less often.
B. Ask the content team to create more images in order to diversify the asset pool.
C. Set a Fallback Asset.
D. Set Fatigue Rules for the product Asset Classes.

Answer: D

Explanation:
To ensure there's a limit to the number of times a particular image asset can be chosen for a customer, Northern Trail Outfitters should set fatigue rules for the product asset classes. Fatigue rules are settings that allow marketers to control how often an asset can be selected for a customer within a specified time period.
For example, a fatigue rule can prevent an asset from being selected more than once in 14 days. References:
https://help.salesforce.com/s/articleView?id=sf.mc_ceb_einstein_content_selection_fatigue_rules.htm&type=5

NEW QUESTION # 13
A consultant wants to trigger an email whenever the status field on the Lead Object changes to Hot, Tracking data will need to be kept in the sales cloud.
Which three steps should the consultant use in the solution

A. Enable triggered sends on the Lead object in configuration
B. Put a SOAP API in place via the marketing cloud API
C. Write an Apex Trigger on the Lead object
D. Create the triggered send definition in the marketing cloud
E. Create the triggered send definition in the sales cloud

Answer: A,C,D

NEW QUESTION # 14
Analyst of The Northern Trail Outfitters (NTO) marketing team needs to pull email metrics for an upcoming quarterly company meeting. These metrics need to be reported per email campaign for each of NTO's Business Units:
* Number of Sends
* Delivery Rate
* Overall Bounce Rate
* Block Bounce Rate
* Open Rate
* Click Rate
* Complaint Rate
* Unsubscribe Rate
Which email report should NTO's Marketing Analyst pull from Marketing Cloud to get this information?

A. Email Send Report
B. Email Performance Over Time Report
C. Account Send Summary Report
D. Campaign Email Tracking Report

Answer: D

NEW QUESTION # 15
......

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Trustable Salesforce Latest CRT-550 Exam Pattern and the Best Accurate CRT-550 Latest Version

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Salesforce Preparing for your Salesforce Certified Marketing Cloud Consultant Exam Sample Questions (Q10-Q15):

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